Strategic Plan

This strategic plan covers the values, behaviors, and strategic goals of the STC Technical Editing SIG. It was reviewed by its membership in October of 2008, and adopted by the SIG leadership in November of 2008.



This strategic plan is based on the STC strategic plan, includes items from the STC strategic plan, and otherwise supports the attainment of the items and goals of the STC strategic plan. Please read and apply this strategic plan in light of the STC strategic plan.

The STC strategic plan is available on the STC Web site: http://www.stc.org/about/strategicPlan.asp .

Values

Values describe the character or personality of the organization.

The STC Technical Editing SIG supports and adheres to the STC values of innovation, integrity, professionalism, respect, and commitment. Additionally, the STC Technical Editing SIG embraces these values:
  • Adaptability. We want to be able to change to fit the circumstances. We are flexible in our support and service to our members and to the society overall.
  • Passion. We are passionate, enthusiastic, and determined to provide the absolute best services and resources to our members and to the society overall.

Behaviors

Behaviors are an extension of our values. They describe how we interact with others.

The STC Technical Editing SIG supports and adheres to the STC behaviors of transparency, communication, inclusion, and leadership. In particular, we focus on communication and inclusion.

Strategic Goals

Based on our values and behaviors, and on our evaluation of the STC strategic plan and the STC Technical Editing SIG Charter, these strategic goals guide the STC Technical Editing SIG leaders as they decide where to direct the energy and resources of the SIG over the next two or three years.

The strategic goals are directly based on the STC strategic goals; the tasks presented with each goal are the specific STC Technical Editing SIG tasks.

Each task listed can become a part of an action plan that can identify specific work items, timelines, and people (volunteers) responsible for bringing the task to completion.


STC goal: Define the profession of technical communication

STC Technical Editing SIG goal: Define the profession of technical editing.
  • Survey our members
    • Identify and publish demographics of our members. Identify and publish segments within our members.
    • Identify and publish common issues of our members.
    • Identify and publish potential programs for our members.
    • Solicit testimonials about the SIG
  • Research, develop, maintain, and publish common definitions of technical editors and technical editing


STC goal: Communicate the value of technical communication and STC

STC Technical Editing SIG goal: Communicate the value of technical editing and the STC Technical Editing SIG
  • Promote STC, and the Technical Editing SIG
    • Prominently display the STC logo and STC Technical Editing SIG on all our materials and communications.
    • Develop an STC Technical Editing SIG logo
    • Promote the SIG Web site and articles on other blogs or sites
    • Actively work to promote the STC Technical Editing SIG with other related organizations, such as Editors' Association of Canada, The American Copy Editors Society, or European Association of Science Editors.
  • Identify and publish our collective view on the value that technical editors add to the profession of technical communication


STC goal: Establish and expand strategic partnerships

STC Technical Editing SIG goal: Establish and expand strategic partnerships
  • Conduct a program or Webinar with another community or organization within STC or outside of STC
  • Co-host a multi-community or regional event (other than leadership development), or provide members to work on such an event
  • Actively support chapter-level SIGs in our field of interest by providing speakers for meetings or sharing resources


STC goal: Globally improve the practice of technical communication

STC Technical Editing SIG goal: Globally improve the practice of technical editing
  • Encourage discussions, publishing, and dissemination of technical editing topics of interest, such as global English, writing for translation, terminology, and so on
  • Foster international communication through our discussion list and attendance at our quarterly membership meetings.
  • Involve SIG members from outside the United States in SIG volunteer and/or leadership positions.
  • Review and apply best practices for virtual communities.


STC goal: Ensure the long-term viability of the organization

STC Technical Editing SIG goal: Ensure the long-term viability of the SIG
  • Develop and maintain a strategic plan, and distribute it to the STC.
  • Develop and maintain bylaws, and distribute them to STC.
  • Conduct annual elections.
  • Use fiscal controls including approved budgets and expenditures, and fiscal operations in accordance with the Society bylaws.
    • Obtain corporate sponsorship to cover some of the community expenses (for example, Web site sponsorship, Webinar sponsorship, etc.)
  • Recruit new members, work to retain existing members, and promote existing members
    • Put renewal notices in the newsletter, on the Web site, and in announcements
    • Develop and publish a community fact sheet or brochure for recruitment, and distribute it on the Web site; share this collateral with another SIG and STC overall
    • Develop and follow a new member welcoming process.
    • Enter the PR competition
    • Contact non-renewing members and remind them to renew or understand why they are not renewing
    • Inform lapsed members, past members, and nonmembers of upcoming events
  • Maintain an active Web site for our community
    • Implement access controls to ensure we provide value to members
    • Provide or enhance specific pages (jobs, resources, etc)
    • Publish a calendar of activities
    • Make it easy to join STC by maintaining a link to the STC membership page
    • Make it easy to join the Technical Editing SIG by maintaining a link to the STC membership upgrade form.
    • Enter our Web site in a local online communication competition
  • Maintain multiple, regular forms of communication with members
    • Publish a newsletter at least 4 times in our year
      • Enter the newsletter in the competition to receive feedback on how you are doing
      • Send the notification of newsletter publication to other newsletter editors and our director
      • Submit an article about the SIG to another community's publication or society-level publication
    • Operate a discussion list, and ensure it becomes a community of practice; continue to summarize discussions as newsletter articles
    • Publish announcements to all members; send at least 3 communications to all SIG managers and the 1st VP of STC (for example, when announcing the newsletter or announcing the membership meeting)
  • Provide regular programs to our members
    • Provide quarterly membership meetings, with technical programs
      • Hold meetings at a time when the most members can attend "live"
      • Provide recordings of the meetings for those members who cannot attend "live"
    • Provide one or more Webinars each year
  • Ensure that the Technical Editing SIG has a prominent presence at the annual international conference and at regional conferences throughout the year
    • Publish a directory of SIG-related sessions at the annual conference
    • Have one or more members attend Leadership Day and represent the SIG.
    • Host a table at the Welcome reception
    • Moderate a progression session of SIG-related topics
    • Host numerous tables at the SIG networking luncheon
    • Distribute SIG marketing materials at the conference
    • Hold annual business meeting or face-to-face membership meeting at the conference.
  • Participate fully in the leadership collaborations for the SIG
    • Hold monthly leadership meetings or teleconference calls
    • Hold monthly volunteer teleconference calls; coach and mentor volunteers, to encourage them becoming future SIG leaders
    • Nominate at least one distinguished community service award
    • Nominate at least one member for associate fellow (after reviewing list of members and identifying potential qualified candidates)
    • Nominate one member for society-level awards, such as Jay R. Gould, Ken Rainey, Frank R. Smith, and Sigma Tau Chi and Alpha Sigma Awards.
    • Consider nominating members for honors or awards in other organizations or industries
    • Conduct a unique recognition activity.
    • Apply for an Achievement Award.
  • Participate fully in the SIG Managers collaborations
    • Participate in monthly teleconference calls
    • Participate in the discussion list
    • Attend the annual meeting at the annual conference each year
  • Provide financial support for students or academics
    • Provide a scholarship to undergraduate students
    • Provide a scholarship to graduate students
    • Investigate the possibility of providing a research grant for academics; based on income raised from Webinars, etc????


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